THE WALT DISNEY COMPANY: HOW TO MEASURE  RESILIENCE AND MAINTAIN SUCCESS

Dorio Michelle

Authors

Dorio Michelle CalCampus, NH, (UNITED STATES OF AMERICA)

Keywords:

management, new economy, behavioral method, resilience

Abstract

With a changing economy, it can be difficult for a business to maintain suc-cess. The Walt Disney Company has been able to maintain their success for almost 100 years. Since the early 1900s, they’ve been a top company in the entertainment industry, and continue to grow. Their success is measured not only by their profits and image, but also by how they’ve adapted their management structure to meet the needs of the new economy. They’ve been able to expand their company while meeting consumer demands and main-taining the philosophy of founder, Walt Disney. The Walt Disney Company has been a prime example of management for many years. The Walt Disney Company has proven that keeping with company policies and values is the key to success and resilience.

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